{"product_id":"empirical-ayuuk-500ml","title":"Empirical Ayuuk (500mL)","description":"\u003cp\u003e\u003cstrong\u003eA Spirit with all the fruity smokiness of Pasilla Mixe chili peppers and just a touch of that chili heat.\u003c\/strong\u003e\u003cbr\u003e\r\n\u003cbr\u003e\r\n\u003cem\u003e\u003cstrong\u003eLars Williams \u0026amp; Mark Emil Hermansen\u003c\/strong\u003e\u003c\/em\u003e are an interesting pair. These guys from Copenhagen, Denmark, are all about capturing precious memories and experiences. As we all know,\u003cem\u003e\u003cstrong\u003e smell \u0026amp; taste \u003c\/strong\u003e\u003c\/em\u003eare powerful in that regard. Founded in 2017, Empirical aims to take advantage of that with their\u003cem\u003e\u003cstrong\u003e unique (and sometimes wacky!) Spirits\u003c\/strong\u003e\u003c\/em\u003e that are meant to conjure the best of times. They go about it with custom-built machinery as well as unusual fermentation and distillation techniques. And plenty of that good old blood \u0026amp; sweat.\u003cbr\u003e\r\n\u003cbr\u003e\r\nThe Empirical guys visited the \u003cem\u003e\u003cstrong\u003eSierra Norte mountains\u003c\/strong\u003e\u003c\/em\u003e in Oaxaca, Mexico, in 2019. The endemic ― and generally quite rare ― chili peppers called Pasilla Mixe immediately caught their attention with its super interesting and complex aroma and taste. \u003cem\u003e\u003cstrong\u003eSmoky, earthy, and fruity,\u003c\/strong\u003e\u003c\/em\u003e they turned out to be just what Williams was looking for in a distillation project. Named after the Mixe people (Ayuuk in their native tongue), the peppers get macerated in their \u003cem\u003e\u003cstrong\u003ekōji-based Helena,\u003c\/strong\u003e\u003c\/em\u003e a double fermented clear Spirit. Afterwards, the blend gets a period of rest in \u003cem\u003e\u003cstrong\u003eSherry casks\u003c\/strong\u003e\u003c\/em\u003e before being bottled at 86 proof. \u003c\/p\u003e","brand":"Empirical","offers":[{"title":"2","offer_id":54160035283262,"sku":"ryl1787266062627","price":37.91,"currency_code":"USD","in_stock":true},{"title":"292","offer_id":54160035316030,"sku":"gqv1787266062628","price":44.32,"currency_code":"USD","in_stock":true},{"title":"88","offer_id":54160035348798,"sku":"lmg1787266062629","price":43.16,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0942\/4119\/4302\/files\/empirical-ayuuk-500ml_1.png?v=1787266067","url":"https:\/\/poshstylefashion.shop\/products\/empirical-ayuuk-500ml","provider":"My Store","version":"1.0","type":"link"}